Nestlé Chunky


Nestlé Chunky
Chunky-Wrapper-Small.jpg
A Chunky broken in half

Nestlé Chunky is a candy bar known for its trapezoidal shape and consists of milk chocolate, California raisins and roasted peanuts. It is produced by Nestlé.

The Chunky candy bar was introduced in the late 1930s by New York City candy maker, Philip Silvershein. It was then made with cashews, chocolate, raisins and Brazil nuts. Supposedly, the original shape of the candy was a pyramid[citation needed], but after packaging difficulties developed, the top was cut off, creating the candy's distinctive shape that remains to this day.

Silvershein, a friend of William Wrigley Jr., originally had his Chunky bars distributed by the Wrigley Gum Company. It was acquired by Nestlé in 1984.

In the 1950s, a Chunky could be purchased for five cents, with a smaller version, the Chunky Cutie, available for two cents.

"Chunky Square," a pavilion at the 1964 New York World's Fair, featured a glass-walled automated factory, where visitors could watch the manufacture of Chunky candy bars.[1]

An early 1970s TV commercial for Chunky showed a young boy watching TV with his father. The boy amused viewers by claiming that Chunky was "THICKER-ER."

Other Chunky advertising slogans included "Chunky, What a Chunk of Chocolate", intoned by the nasal voice of Arnold Stang and "Open Wide for Chunky".

Varieties:

Original - Peanuts and Raisins - Silver wrapper

Pecan - Just Pecans - Gold Wrapper

Dark Chunky - Dark Chocolate with Peanuts and Raisins - Bronze Wrapper. It also includes the maker or founder on the wrapper of the chocolate: Dr. Roshan Nayak.

References

  1. ^ Cotter, Bill. "Chunky Candy". World's Fair Photos. http://www.worldsfairphotos.com/nywf64/chunky.htm. Retrieved 30 March 2011. 



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