Durex


Durex
Durex
Type Subsidiary
Founded London, 1915
Founder(s) Stephen O'Kennedy
Headquarters London, United Kingdom
Key people Jeffrey Di Tomasso, President
Employees 5000
Parent Reckitt Benckiser
Website Durex.com
A box of Durex Fetherlite condoms

Durex is the trademarked name for a range of condoms that used to be made by British company SSL International. This company was sold to Reckitt Benckiser in July 2010.

The name, which the London Rubber Company trademarked in 1929, is a portmanteau of "Durability, Reliability, and Excellence", though some people mistake it as being "Durable Latex".[1]

Durex condoms represent around one quarter of the global market for prophylactic sheaths, manufacturing around one billion units per year in 17 factories worldwide.[citation needed] Durex condoms are the most popular brand of condoms in the UK.[citation needed] The Durex range includes nine varieties of latex condom, including the Sheik and Ramses brands popular for decades in North America,[2] and the Avanti condom, the first male condom made from polyurethane. Polyurethane condoms do not suffer from "latex rot", and are suited for users who have an allergic reaction to latex (a common occurrence and one which until now had not been responded to).

In August 2007, Durex announced that it expected to launch a new line of condoms that it claims will help men get a firmer erection and increase penis size. The condoms will contain a gel in the tip that dilates arteries and increases blood flow to the penis.[3]

Durex condoms was declared the runner-up of the most account sales of condoms in the United States, with Trojan condoms being no. 1.[4]

References

External links


Wikimedia Foundation. 2010.

Look at other dictionaries:

  • Durex — Saltar a navegación, búsqueda La marca Durex es usada para varios productos en todo el mundo. Principalmente, Durex es el nombre de una gama de preservativos hechos en la multinacional SSL International, que se encuentra en el Reino Unido. El… …   Wikipedia Español

  • Durex — Logo Durex Quality Logo Durex (kurz für: Durability Reliability Excel …   Deutsch Wikipedia

  • Durex™ — [ˈdjʊəreks] [ˈdjʊreks] noun (pl. Durex)(BrE) a ↑condom   Word Orig …   Useful english dictionary

  • Durex — Une boîte de préservatifs Durex. Durex est une marque de préservatifs du groupe SSL international plc, société fondée en 1999 par la fusion de Seton Scholl Healthcare plc et de London International Group plc. Le label Durex provient d un concept… …   Wikipédia en Français

  • Durex — Презервативы марки Durex Durex  торговая марка барьерных контрацептивов и сопутствующих товаров для безопасного секса, производимых британской компанией …   Википедия

  • Durex{™} — n (pl Durex or Durexes) (in Britain) a make of rubber contraceptive worn on the penis (= male sex organ) during sex: a packet of Durex. * * * …   Universalium

  • Durex — [[t]djʊ͟əreks, AM d ʊreks[/t]] N COUNT (Durex is both the singular and the plural form.) A Durex is a condom. [TRADEMARK] Syn: condom …   English dictionary

  • Durex — UK [ˈdjʊəreks] / US [ˈdʊˌreks] Word forms Durex : singular Durex plural Durexes trademark a type of condom …   English dictionary

  • durex — /ˈdjurɛks/ (say dyoohreks) noun 1. Also, durex tape. Obsolescent → sticky tape. 2. British a condom. {trademark} …   Australian English dictionary

  • Durex — noun a) A brand of condom; sometimes used as a generic term for a condom. b) A brand of adhesive tape; sometimes used as the generic term for adhesive tape …   Wiktionary


Share the article and excerpts

Direct link
Do a right-click on the link above
and select “Copy Link”

We are using cookies for the best presentation of our site. Continuing to use this site, you agree with this.