Infobox Radio station
name = KMPC
Los Angeles, California
Greater Los Angeles
branding = "Radio Korea"
frequency = 1540 (kHz)
share as of =
share source =
format = Korean programming
erp = 50,000
class = B
facility_id = 61647
coordinates = coord|34|4|43.00|N|118|11|5.00|W|region:US_type:city
callsign_meaning = McMillan Petroleum Company
former_callsigns = KPOL (1952-1981)
owner = P&Y Broadcasting Licensee, LLC
website = [http://www.radiokorea.com/ www.radiokorea.com]
KMPC ("Radio Korea", 라디오코리아) is a radio station based in Los Angeles, California that airs Radio Korea programming. It broadcasts news, information, and entertainment for the largest Korean community in the
KMPC is one of three radio stations in L.A. that broadcast entirely in Korean; the others are
KMPC 1540 history
KMPC began airing Radio Korea programming on
May 1, 2007; before that, it was an owned-and-operated affiliate of Sporting News Radioas an all-sports station. However, some of the network's daily programming did not air on the station, except in certain situations.
San Diego Chargersfootball (one of two flagship stations for the Chargers Radio Network; the other being KIOZin San Diego), and selected Westwood Onesports programming not carried by CBS Radio's KFWB-AM and KLSX-FM. Among the broadcasts that KMPC carried from Westwood One, they included NCAAbasketball, PGA Tourgolf tournament updates (mostly those covered from CBS Sportstelevision), The Masters Tournament, NFL football (including Monday Night Footballon occasion), and more.
In 2006, KMPC lost the broadcast rights to USC basketball and football to rival KSPN-AM, and in response, the station acquired the local broadcast rights of the
University of Notre Dame's football games from Westwood One. The station also stopped covering NASCARraces after having done so for several years. Among the station's regular talk-show hosts included Tony Bruno, who began his morning show in April 2005following the departure of Roger Lodge; long-time local sports talk host Dave Smith (whose show became part of Sporting News Radioin June 2006), and a late-afternoon show hosted by former USC football player Petros Papadakis.
A new addition to KMPC was former Los Angeles Dodgers broadcaster Ross Porter, who filled in for Roggin on an early-June
2005broadcast. Roger Nadel, former GM of all-news KFWBin Los Angeles, was the station's VP/GM and Program Director.
In June 2006, former afternoon host and current
KNBC-TVsports director Fred Rogginleft the station and a new program, the Atlanta-based 2 Live Stews, took his place. Roggin's departure (due to increased commitments to KNBC and NBC Sports) triggered a shift in the station's daily programming lineup, which had Smith and Papadakis switch dayparts, which in turn accommodated the Los Angeles debut of the 2 Live Stews.
On September 5, 2006, KMPC's parent company was sold to
American City Business Journalsfor an undisclosed price, along with similarly-formatted stations in New York City, Chicago, and Boston, Sporting News Radio, and " The Sporting News" magazine.
In 2007, before the station's sale to
Radio Korea, there were no local shows on the station. Bob Keisserof the " Long Beach Press-Telegram" said that KMPC is "on life support." (Page B2, December 29, 2006 issue).
March 30, 2007, AllAccess.com, an online news service covering the radio and music industries, reported that AmCity had decided to sell the station to P&Y Broadcasting, doing business as Radio Korea Media Group. Again, the price was not revealed.
Dispersal of former programming
*The Chargers' current local affiliate is
KLAC, a change made for the 2008 season. [cite web|url=http://www.chargers.com/broadcasting/radio-network.htm|title=San Diego Chargers Radio Network] In 2007, the Chargers had signed KSPN as the new local affiliate in the Los Angeles area. Some early season games were not available in 2007 due to that station's continuing coverage of the Los Angeles Angels of Anaheimand the Major League Baseballpostseason. (The Angels have since changed the flagship station to KLAA.)
*Most Westwood One sporting events, including the
NCAA Men's Division I Basketball Championship, NFL football, and the Summer Olympic Games, are now available on KSPN. (However, if the USC Trojans make the basketball tournament, the local flagship feed replaces the national one.) The exception is the Sunday NFL packages, which air on KLAC; KSPN airs Monday night games only. (Later in the 2008 season, KTLK is expected to carry some Sunday night games, as coverage of the Los Angeles Lakersstarts on KLAC.) In 2007, coverage was shared by four stations: KLAC, KTLK, KABC, and KLAA. (KABC is now the home station of the Los Angeles Dodgers.)
*The Fighting Irish debuted on KLAA with the
September 6season opener against San Diego State; however, the game may have been left early ("a la" the Heidi Game); that game kicked off at 12:30 p.m. Pacific time and Angels' pre-game coverage was scheduled for 3 p.m. How many games will air the rest of the season will be dependent on the Angels' regular season and postseason schedule.
*No new local affiliate has been found for the Masters golf tournament.
*Roggin and Papadakis joined the lineup of KLAC, in morning drive and afternoon drive respectively. Roggin and co-hosts T.J. Simers and Tracie Simers were removed in October 2007 in favor of
Dan Patrick. Papadakis remains on KLAC.
*Bruno debuted on KLAC on September 29, replacing Joe McDonnell at 7 p.m. weeknights. Bruno's program, like Patrick's, is syndicated by Content Factory.
*Neither the 2 Live Stews, nor Sporting News Radio are available in the L.A. area. Some SNR shows are available via
satelliteon XM Sports Nationor on terrestrial radiofrom San Diego sports radio station XX 1090.
Throughout the 1980s and much of the 1990s, this frequency broadcast in Spanish, first as
KXEZthen as KXMG "Mega 1540." In 1999, One on One Sports Inc. of Northbrook, Illinoispurchased the station and converted it to sports radio. It was part of the sale to Paul Allen's Vulcan Ventures in 2001.
November 21, 1997the call letters KMPC were assigned on AM-710, and it was at one time one of the top AM radio stations in Southern California. In the 1960s and 70s, it used the moniker "The Station of the Stars" and featured a number of notable DJs, including Dick Whittinghill, Robert W. Morgan, Bob Arbogast, Geoff Edwards, Ira Cook, Roger Carroll, Wink Martindale, Jim Lange, Gary Owens, Johnny Magnus, Kathy Gori, and Sonny Melendrez.
A powerhouse in local sports reporting, KMPC-710 broadcast
Los Angeles Rams, California Angels, and UCLAfootball games. Some of the notable sports announcers were Fred Hessler, Don Wells, Bob Starr, Jim Healy, Kent Derdivanis, Dave Niehaus, Dick Enberg, and Joe Torre.
KMPC-710 was also noted for its extensive use of field reporters and news/traffic aircraft. It was also the first station to issue
At one time, KMPC was owned by the famous singing cowboy
KMPC appeared fictionally in the
Steven Spielbergmovie "1941" (see 1941 (film), the dance contest broadcast), and in That Thing You Do(brief interview).
* [http://www.radiokorea.com Radio Korea Website] ko icon
* [http://www.tonybrunoshow.com Tony Bruno Show]
* [http://www.710kmpc.com/ KMPC-710 Tribute Site]
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