Element Skateboards

Element is a skateboard company based in Irvine, California.

History

The company was first started in Atlanta, Georgia in 1992 as a collaborative company called Underwood Elements. It gave a raw street vibe because of its mixture of different styles and inspirations that had never been seen before. The company was plagued with inner turmoil and fundamental flaws with financing; the company was going downhill as team members started to leave. John Schillereff was one of the owners of Underwood Elements and he faced the tough decision, turn the company around or start a new one from scratch. He decided on doing a bit of both, he dropped 'Underworld' and left the company's name as simply Element. He tried to change the company into something positive for people of all walks of life and promote skating in a positive and exciting way. It wasn't just a name change though he also took full ownership of the company and he changed the way the brand was represented and the way it was viewed by the world, the negative was turned into positive and Element was born. The Element Logo, picture to right, was created by Schillereff as well. Element became after years of hard work a major brand and were given the opportunities to sign great and legendary skateboarders and through this it has become one of the biggest brands in skateboarding if not the biggest brand. Element's future is about expansion and branching out to more people of all walks of life. Bam Margera one of the main faces of Element, through Jackass, Viva La Bam, CKY and through his quality in skateboarding no longer competes professionally but still features in Element videos and designs clothes, decks and graphics for the brand. He keeps his pro status because he still appears in videos and is still sponsored by other companies such as Adio, Electric, Fairmans skateshop etc.

Element Sponsored Teams

Professional Team

* Bam Margera
* Brent Atchley
* Bucky Lasek
* Chad Muska
* Chris Senn
* Darrell Stanton
* Jeremy Wray
* Mike Vallely
* Nyjah Huston
* Ray Barbee
* Vanessa Torres
* Tony Tave

Amateur Team

* malachi matias
* Colin Provost
* Jimmy Lannon
* Lacey Baker
* Levi Brown

European Team

Professional

* Michael Mackrodt

Amateur

* Bas Janssen
* Evelien Bouilliart
* Gauthier Rouger
* Guillaume Mocquin
* Janne Saario
* Jo Lorenz
* Lucien Clarke
* Pirkka Pollari
* Ruben Rodrigues

Australian Team

Professional

*Josh Rio- According to element Josh Rio has not parted ways with element

Amateur

* Pedro Day
* Jack Crook
* Corbin Harris

Canadian Team

* Brandon Delbianco
* Dave Nolan
* Derek Swaim
* Hugo Balek
* Mike Maims
* Nathan Roline

Japanese Team

* Soichiro Nakajima

There is no LatinoAmerican Skate Team for element and Freddie Wong is a Film Maker not a skateboarder

Former Riders

* Dallas Rockvam
* Terry Kennedy
* Vinnie Culo
* Jake Rupp
* Tosh Townsend
* Erick Preis
* Tyler Bledsoe
* Ahbi Huston
* Devon Lamb
* Justin Schulte
* Bill Pepper

Skate Videos

* Elementality Vol. 1
* Elementality Vol. 2
* This Is My Element
* Fine Artists
* Rise Up
* Bams or Bust

External links

* [http://www.skatevideosite.com/companies/21 Element Skateboards videos]