BlueLithium

Infobox Company
name = BlueLithium
company_
type = Private
foundation = January 2004
location = San Jose
industry = Marketing
key_people = Gurbaksh Chahal, CEO
services = User targeted online advertising
num_employees = 150+
homepage = [http://www.bluelithium.com/ www.bluelithium.com]

BlueLithium is an online advertising network, [ [http://www.bluelithium.com/press/poised.html For immediate release ] ] founded by Gurbaksh Chahal in January 2004. Its service is intended to join behavioral targeting with advanced data analytics to improve campaign optimization over a global advertising network.

BlueLithium is headquartered in San Jose, California with offices in London, Paris, Minsk and across the USA. In 2006, BlueLithium was named Top Innovator of the Year by venture organization AlwaysOn. [ [http://alwayson.goingon.com/permalink/post/2718 The 2006 AO 100] , AlwaysOn website. Retrieved September 28 2007.]

On September 4 2007, Yahoo! announced the acquisition of BlueLithium for $300 million. Chahal remains CEO of the company through the transition period. [ [http://yhoo.client.shareholder.com/press/releasedetail.cfm?ReleaseID=262635 Yahoo! Inc. - Press Release ] ]

References

External links

* [http://www.bluelithium.com BlueLithium website]