Bottega Veneta


Bottega Veneta

Infobox Company
name = Bottega Veneta

type = Subsidiary of Gucci Group
foundation = 1966
founder = Vittorio & Laura Moltedo
location_city = Vicenza
location_country = Italy
location =
locations =
area_served = Worldwide
key_people = Tomas Maier
industry = Fashion
products = Leather goods
services =
revenue =
operating_income =
net_income =
assets =
equity =
owner = Gucci Group
num_employees =
parent =
divisions =
subsid =
slogan =
homepage =
footnotes =
intl = yes

Bottega Veneta is a manufacturer of luxury leather goods, most famous for its "Intrecciato" line of woven leather. The company is based in Vicenza, in the Veneto region of northeast Italy. A family firm founded in 1966, Bottega Veneta was bought by Gucci in 2001.

History

Bottega Veneta was launched by Vittorio and Laura Moltedo in 1966.

However interest in the brand declined during the 1990s so in 2000, the Moltedos brought in British designer Giles Deacon to shake up the languishing house.Citation | last =Frankel | first = Susannah | author-link = | publication-date = 2007-02-10 | year = 2007 | title = Giles Deacon: King of London | periodical = The Independent | publication-place = London | pages = | url = http://www.independent.co.uk/news/people/giles-deacon-king-of-london-435540.html | issn = | doi = | oclc = | accessdate = 2008-04-07] According to Deacon, the interview took place on a bed at the George V in Paris, and he got the job because Laura Moltedo liked a picture in his portfolio, of a budgerigar driving a Rolls-Royce. Under Deacon the company launched a successful line of Ready-To-Wear clothing,fact|date=April 2008 but in July 2001fact|date=April 2008 Tom Ford persuaded Gucci Group to buy Bottega Veneta.

Ford moved Deacon to Gucci womenswear, and German-born designer Tomas Maier took over at Bottega Veneta. With Gucci's support, Bottega Veneta has reclaimed its leading position in the luxury leather goods market.

Style

Bottega is best known for its hand-woven leather goods - bags, belts, and shoes. They are all handcrafted in Italy and retail for €1000 or more. Current Bottega handbags typically boast clean lines, the softest Intreciatto woven leathers, and a classic palette. Major trends are nodded to (such as patent leather and studs in autumn 2007), but always in a toned-down, easy-to-wear way. They are generally only labelled on the inside, although under Deacon, the metalwork had small, subtle logos). Bottega Veneta’s approach is best summed up by a company slogan that loosely translates as "When your own initials are enough"

Maier's aesthetic for Bottega Veneta Ready-To-Wear is more understated and classical than Deacon's "high-octane, ultra-sexy" look. Lines are simple and clean, with ladylike silhouettes and (particularly for Spring/Summer collections) Greco-Roman inspired draping and folding predominating. The colour palette consists largely of light-toned neutrals and pastels for recent Spring/Summer collections, and black, neutrals and faded colours, such as reds and yellows for Autumn/Winter 2007–08.

Boutiques

The company currently has boutiques in Italy, Spain, France, the United Kingdom, Switzerland, Germany, Russia, Denmark, Lithuania, Ukraine, Japan, Hong Kong, Guam, Korea, Taiwan, Singapore, Indonesia, the Philippines, Thailand, Kuwait, India, the United Arab Emirates and Saudi Arabia.

In the U.S. Bottega Veneta can be found in:
*Atlantic City, NJ - The Pier Shops at Caesars
*Boston - Newbury Street
*Chicago - Michigan Avenue
*Carmel-by-the-Sea, California
*Costa Mesa, California - South Coast Plaza
*Dallas - NorthPark Center
*Honolulu - Ala Moana Center
*Honolulu - Kalakaua Avenue
*Houston - The Galleria
*Las Vegas - Bellagio
*Las Vegas - The Shops at Palazzo
*Manhasset, New York - Americana Manhasset
*McLean, Virginia - Tysons Galleria
*Natick, Massachusetts - Natick Collection
*New York City - Fifth Avenue
*Palm Beach - Worth Avenue
*San Francisco - Union Square
*Scottsdale, Arizona - Scottsdale Fashion Square
*Wailea, Maui - Shops at Wailea

Notes and references

External links

* [http://www.bottegaveneta.com www.bottegaveneta.com] Bottega Veneta
* [http://www.guccigroup.com www.guccigroup.com] Gucci Group


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