Business dynamics

Business dynamics

Infobox Book
name = Business Dynamics


image_caption =
author = John Sterman
language = English language
publisher = McGraw Hill
release_date = 2000
isbn = ISBN 0-07-231135-5

Business dynamics is the title of a book by John Sterman that applies system dynamics to business.

*cite book |last= Sterman |first=John D. |authorlink=John Sterman |title=Business Dynamics: Systems thinking and modeling for a complex world |year=2000 |publisher=McGraw Hill |location= |id=ISBN 0-07-231135-5

The book introduces systems dynamics modeling for the analysis of policy and strategy, with an emphasis on business and public policy applications. System dynamics is both a conceptual tool and a powerful modeling method. This allows the building of computer simulations of complex systems. These simulations can then be used to test the effectiveness of different policies on business outcomes.

References

*http://www.mhhe.com/business/opsci/sterman/


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