Lawn sign

Lawn sign

Lawn signs (also known as yard signs) are used in election campaigns in some countries. They are small signs placed on the lawns of a candidate's supporters. Lawn signs are often also placed near polling places on election day, although in most jurisdictions, there are legal restrictions on campaigning within a certain distance from a voting facility. Signs come in all shapes and sizes, but are most often rectangular and between 12 to 40 inches on each side.

Types of signs

Most yard signs in the past have been constructed from cardboard or coated paperboard of varying thickness, set onto a wood frame with either heavy-duty staples or nails with plastic washers. Since the late 1990s, corrugated plastic signs have become more common for small to medium-sized campaigns. These sign faces are constructed just like corrugated cardboard, with two outer sides sandwiching a series of flutes that give the sign structure and strength. These signs can be either attached to a wooden structure, or set with a metal frame made of wire.

Types of frames

H frame

The most common type of yard sign frame in use today is the "H frame". The wire frames usually have at least two tines that can be inserted into the flutes of corrugated plastic signs. The tines on the other end of the frame can be inserted into the ground. A single or double crossbar between the two tines adds strength and makes the entire frame one single unit. It also prevents the sign face from sliding down the tines.

I frame

The I frame is essentially an H frame without a crossbar linking the two legs. Each leg may have an abutment that acts as a stop to prevent the sign from sliding down.

ign deployment

A campaign's field staff are usually responsible for coordinating a campaign's lawn signs. Closer to election day, they are often deployed en masse by workers with trucks and vans.


Lawn signs generally contain the name of the candidate, their party, and the office for which they are running. Extras like slogans or the date of the election are sometimes added. Most signs also have a notice stating who paid for it, but it is usually in small text that is much less noticeable. This notice is often required by campaign finance laws. The insignia for the sign maker or printer's union responsible for creating the signs is often seen in the same size type.

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