company_name = Performics
company_type = Private
Chicago, Illinois( 1998) as Dynamic Trade
key_people = Stuart Frankel,
Vice President, Affiliate Marketing
Vice President, Sales & Account Management
Vice President, Search
Managing Director, Performics International
homepage = [http://www.performics.com Performics.com]
Performics is an
affiliate marketing, search engine marketing, data feed marketing, and online lead generationcompany.
Performics provides both search engine marketingCam Balzer/Performics (January 02, 2006), [http://www.imediaconnection.com/content/7658.asp Search's Place in the Purchase Funnel] , "iMediaConnection.com", retrieved August 12, 2007] and affiliate marketing services and is currently the 3rd largest
affiliate networkin the United States. When members of the industry refer to the "Big Three" affiliate networks, they mean the following 3 networks: Commission Junction/BeFree, Linkshareand Performics. [http://www.associateprograms.com/articles/228/1/Affiliate-networks-list Affiliate Networks List] , "AssociatePrograms.com", retrieved August 12, 2007]
Performics is based in
Chicago, Illinoisand has more than 300 clients, including America Online, Blair Corp., Bose, Cingular, CompUSA, Eddie Bauer, Fairmont Hotels, HP, J. Jill, Jos. A. Banks, Kohl's, L.L. Bean, Motorola, OfficeMax, PC Connection, RedEnvelope, Sony, Intuit, Staples, Verizon Wireless, and WyndhamHotels.
*Founded (as Dynamic Trade) as an
Affiliate marketingcompany in 1998
Search Engine MarketingServices in 2001
*Was acquired for $58 million (in cash plus an earn-out of up to $7 million) by
DoubleClickin 2004The ClickZ Network (May 17, 2004), [http://www.clickz.com/showPage.html?page=3355131 DoubleClick Acquires Performics] , "ClickZ.com", retrieved August 12, 2007]
= Performics Modules Bonny Georgia (September 25, 2002), [http://www.ecommerce-guide.com/resources/product_reviews/article.php/1470401 Performics e-Marketing Suite] , "Ecommerce-guide.com", retrieved August 12, 2007] =
iConnect - banner ads, text message pop-ups, and loyalty marketing promotions
iDirect - a direct mail tool that allows e-mail prospecting of over 100 million people who've opted in to receive special online offers
iSearch - combines search engine submission optimization with paid premium link placement in major online directories
Performics 50 SEM Index - (see Q4/2005 Report)November 23, 2005, [http://www.doubleclick.com/us/knowledge_central/documents/TREND_REPORTS/dc_search_q405.pdf Performics/DoubleClick 50 SEM Index Q4/05] , "DoubleClick.com" & [http://www.imediaconnection.com/news/7357.asp News Flash] , "iMediaConnect.com", retrieved August 12, 2007 ]
Performics, the performance-based marketing division of
DoubleClick, provides online marketing services and technologies for multi-channel marketers.
Neverbluea subsidiary of Vertrue Inc.
Advalianta division of MediaTrust
Clickbootha division of IntegraClick, Inc.
Commission Junction, a ValueClickCompany
Linkshare, a RakutenCompany
Affiliate programs directories
* [http://www.performics.com Performics Company Website]
* [http://www.performics.com/news-room/press-releases Performics Press Releases]
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