Infobox Radio Station
erp=100,000 watts
city=Lethbridge, Alberta
area=Lethbridge, Alberta
format=Adult contemporary
frequency=107.7 MHz
owner=Rogers Communications
branding="107-7 The River"
slogan="Today's Best Music"
website= []
callsign_meaning=C F RiVer

CFRV-FM is a radio station broadcasting out of Lethbridge, Alberta on a frequency of 107.7 FM. The station, branded as The River, plays an adult contemporary format since 2007, the same time CJBZ-FM shifted from adult hits to hot adult contemporary (which was CFRV's previous format). This format change was to compete against CJOC.

External links

* [ 107.7 The River]

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