The Broadway

The Broadway

Infobox_Company | company_name = The Broadway| company_| company_type = Department store | foundation = 1896| location = Los Angeles, California| industry = Retail| products = Clothing, footwear, bedding, furniture, jewelry, beauty products, and housewares. | homepage = None |

The Broadway was a mid-level department store chain headquartered in Los Angeles, California. Founded in 1896 by English born Arthur Letts, Sr., who later went on to develop Holmby Hills, The Broadway became one of the dominant retailers in Southern California and the Southwest. In 1950, the company merged with Sacramento-based Hale Brothers to form Broadway-Hale Stores.

The Broadway bought out competitors in Los Angeles (B.H. Dyas, Milliron's, and Coulter's), San Diego (Marston's), and Phoenix (Korrick's). In later years The Broadway opened stores in Nevada (Las Vegas), New Mexico, and Colorado. In 1979, it was split into two divisions: The Broadway Southern California, based in Los Angeles; and Broadway Southwest, headquartered in Phoenix (for the non-California stores).

The Broadway's parent Carter Hawley Hale Stores ran into financial difficulties which resulted from poor management decisions and hostile takeover attempts. In 1996 the chain was acquired by Federated Department Stores and the majority of locations were converted to the Macy's nameplate. Several stores in affluent areas where Macy's already had locations were closed, refurbished and reopened as Bloomingdale's, while Federated sold many of the remaining stores to Sears.

Former locations

Arizona

*Phoenix-Scottsdale-Mesa, AZ Metropolitan Statistical Area
**Fiesta Mall, Mesa (opened 1979, became Macy's 1996, closed 2006)
**Biltmore Fashion Park, Phoenix (opened 1968, became Macy's 1996)
**Chris-Town Mall, Phoenix (opened 1961 as Korrick's, became The Broadway 1966, closed 1996, demolished for Wal-Mart)
**Metrocenter Mall, Phoenix (opened 1974, became Macy's 1996, closed 2005)
**Paradise Valley Mall, Phoenix (opened 1991, became Macy's 1996, closed 2005, demolished 2008, to become Costco 2009)
**Los Arcos Mall, Scottsdale (opened 1969, closed 1996)
*Tucson, AZ Metropolitan Statistical Area
**Park Mall, Tucson (opened 1974, became Macy's 1996)
**Tucson Mall, Tucson (opened 1982, became Macy's 1996, closed 2005, demolished 2007)

outhern California

*Bakersfield, CA Metropolitan Statistical Area
**Valley Plaza, Bakersfield (opened 1967, became Macy's 1996)
*Los Angeles-Long Beach-Santa Ana, CA Metropolitan Statistical Area
**Los Angeles-Long Beach-Glendale, CA Metropolitan Division
***Santa Anita Fashion Park "(now Westfield Santa Anita)", Arcadia (opened 1974, became Macy's 1996)
***Carson Mall "(now SouthBay Pavilion)", Carson (opened 1973, closed 1991, demolished for IKEA 1992)
***Los Cerritos Center, Cerritos (opened 1971, became Macy's 1996)
***Puente Hills Mall, City of Industry (opened 1974, closed 1996, demolished for AMC Theatres)
***Fox Hills Mall "(now Westfield Fox Hills)", Culver City (opened 1975, became Macy's 1996)
***Stonewood Shopping Center, Downey (opened 1965, closed/sold to Sears 1996)
***Glendale Galleria, Glendale (opened 1976, became Macy's 1996)
***Hawthore Plaza, Hawthorne (opened 1977, became Macy's Clearance 1996, closed 1998)
***Broadway-Crenshaw Center "(now Baldwin Hills Crenshaw Plaza)", L.A. (Baldwin Hills) (opened 1947, became Macy's 1996, closed 1999, now Wal-Mart)
***Topanga Plaza "(now Westfield Topanga)", L.A. (Canoga Park) (opened 1964, closed/sold to Sears 1996)
***Century City Shopping Center (now Westfield Century City), L.A. (Century City) (opened 1964, closed/became Bloomingdale's 1996)
***Broadway Plaza "(now Macy's Plaza)", Los Angeles (Downtown) (opened 1973, became Macy's 1996)
***4th Street & Broadway (original flagship), Los Angeles (Downtown) (opened 1912, closed 1973, replaced by Broadway Plaza)
***Beverly Center, L.A. (Fairfax District) (opened 1982, closed 1996, became Blommingdale's 1997)
***Hollywood and Vine (freestanding), L.A. (Hollywood), (originally opened as B.H. Dyas 1928, bought 1931 by The Broadway, expanded 1938, closed 1970s,
now being renovated into homes with shops and restaurants at street level 2007)

***Wilshire Boulevard (freestanding), Los Angeles (Miracle Mile) (opened 1928 as Coulter's, bought 1960, closed 1979.)
***Northridge Fashion Center, L.A. (Northridge) (opened 1971, rebuilt after Northridge Earthquake, closed 1996, replaced with mall space)
***Panorama Mall, L.A. (Panorama City) (opened 1955, closed 1996, now Wal-Mart 1996)
***Sherman Oaks Fashion Square "(now Westfield Fashion Square)", L.A. (Sherman Oaks) (opened 1977, closed/became Bloomingdale's 1996)
***Westchester 8739 S. Sepulveda Blvd. (freestanding), L.A. (Westchester), (opened 1949 as Milliron's, bought by The Broadway, closed 1988(?), now Mervyn's)
***Los Altos Market Center, Long Beach (acquired 1956, closed/sold to Sears 1996)
***Colorado Boulevard (freestanding), Pasadena (opened 1940s, closed 1978)
***Plaza Pasadena "(now Paseo Colorado)", Pasadena (opened 1980, originally to be closed/sold to Sears, became Macy's 1996)
***Santa Monica Place, Santa Monica (opened 1980, became Macy's 1996)
***Del Amo Mall "(now part of Del Amo Fashion Center", Torrance (opened 1959, closed 1996, reopened as Macy's Home/Furniture and Jo-Ann-Etc. 1999)
***The Plaza at West Covina "(now Westfield West Covina)", West Covina (opened 1962, closed/sold to Sears 1996)
***Whittwood Mall "(now Whittwood Town Center)", Whittier (opened 1961, closed/sold to Sears 1996)
**Santa Ana-Anaheim-Irvine, CA Metropolitan Division
***Anaheim Plaza Mall, Anaheim (opened 1955, closed 1993, demolished)
***Brea Mall, Brea (opened 1978, became Macy's 1996)
***South Coast Plaza, Costa Mesa (opened 1986, closed 1996, became Macy's Home/Furniture 2000)
***Huntington Center "(now Bella Terra)", Huntington Beach (opened 1965, closed 1996, became KOHL'S)
***Laguna Hills Mall, Laguna Hills (opened 1975, became Macy's 1996)
***Fashion Island, Newport Beach (opened 1967, closed/became Bloomingdale's 1996)
***The Mall of Orange "(now The Village at Orange)", Orange (opened 1971, closed/demolished 1996, replaced by Wal-Mart)
*Oxnard-Thousand Oaks-Ventura, CA Metropolitan Statistical Area
**The Oaks Shopping Center, Thousand Oaks (opened 1978, became Macy's 1996)
**Buena Ventura Plaza "now Pacific View)", Ventura (opened 1963, became Macy's 1996)
*Riverside-San Bernardino-Ontario, CA Metropolitan Statistical Area
**Montclair Plaza, Montclair (opened 1968, became Macy's 1996, closed 2006)
**Metrocentre Mall, San Bernardino, California (opened in 1978, became Macy's 1996, closed 2005)
**Inland Center, San Bernardino, California (opened 1966, became Macy's 1996, closed 2006)
**Tyler Mall "(now Galleria at Tyler)", Riverside, California (opened 1970, became Macy's 1996, closed 2006)
*San Diego-Carlsbad-San Marcos, CA Metropolitan Statistical Area
**Plaza Camino Real "(now Westfield Plaza Camino Real)", Carlsbad (opened 1979, became Macy's 1996)
**Chula Vista Center, Chula Vista (opened 1962 as Marston's, renamed The Broadway 1964, became Macy's 1996)
**North County Fair "(now Westfield North County)", Escondido (opened 1986, became Macy's 1996, closing planned 2006)
**Grossmont Shopping Center, La Mesa (opened 1961 as Marston's, renamed The Broadway 1964, became Macy's 1996)
**San Diego Downtown, San Diego (built 1896 as Marston's, acquired 1961, renamed The Broadway 1964, closed 1969)
**Fashion Valley Mall, San Diego (opened 1969, renamed Macy's 1996, expanded 1997)
**Horton Plaza "(now Westfield Horton Plaza)", San Diego (opened 1985 , became Macy's 1996)
**University Towne Centre "(now Westfield UTC)", San Diego (La Jolla) (opened 1977, became Macy's 1996)
*Santa Barbara-Santa Maria, CA Metropolitan Statistical Area
**Paseo Nuevo, Santa Barbara (opened 1990, became Macy's 1996)

Colorado

*Denver-Aurora, CO Metropolitan Statistical Area
**Cinderella City Mall, Englewood (opened 1985, closed/sold to May D&F 1987, Foley's 1993, closed 1994)
**Villa Italia Mall, Colorado (opened 1985, closed/sold to May D&F 1987, Foley's 1993, closed 2003, then Gaylan's, now Dick's Sporting Goods)
**Westminster Mall, Westminster (opened 1986, closed/sold to Sears 1996)

Nevada

*Las Vegas-Paradise, NV Metropolitan Statistical Area
**The Boulevard Mall, Las Vegas (opened 1966, became Macy's 1996)
**Meadows Mall, Las Vegas (opened 1978, became Macy's 1996)

New Mexico

*Albuquerque, NM Metropolitan Statistical Area
**Coronado Center, Albuquerque (opened 1976, became Macy's 1996, closed 2006)

References


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