It's Not Luck (novel)

It's Not Luck (novel)

"It's Not Luck" (1994) is a business novel and a sequel to "The Goal". The plot continues to follow the advancement of the main character, Alex Rogo, through the corporate ranks of large manufacturer, UniCo.

Author Dr. Eliyahu M. Goldratt continues to teach the reader his thinking processes through the eyes of Alex Rogo as he learns from his mentor, Jonah. In this book, the primary subjects are the resolution of conflict through the evaporating clouds method and the identification of root causes through the effect-cause-effect method.


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