WWKL

Infobox Radio station


name = WWKL
frequency = 92.1 MHZ HD Radio
city = Palmyra, Pennsylvania
area = Harrisburg, Pennsylvania
format = Top 40 (CHR)
owner = Cumulus Broadcasting
erp = 3,300 watts
haat =
branding = "HOT 92.1"
slogan = "Harrisburg's Hottest Hits"
sister_stations = WTPA-FM, WNNK
website = http://www.hot92.com
callsign_meaning = We're KooL (former brnading "Cool 92.1")|

WWKL (92.1 FM, "HOT 92.1") is a Top 40 (CHR) music formatted radio station serving the Harrisburg metropolitan area. The Cumulus Communications outlet is licensed to Palmyra, Pennsylvania. It should be noted that there is no relation with HOT 92 in Johnstown, Pennsylvania or HOT 100 in Altoona, Pennsylvania. Both of which are owned by Forever Broadcasting (http://www.foreverradio.com/) not Cumulus Media.

History

Prior to its flip to Rhythmic in 2002, the station was an Oldies outlet. The move was part of a shakeup in the market when sister station WNNK shifted to Adult Top 40 and to counter Rhythmic-leaning Top 40 Mainstream rival upstart WHKF-FM, a move that has paid off for them in terms of ratings. WWKL began shifting over to mainstream CHR by 2006 to compete with WLAN-FM.

WWKL used to be at 94.9 with the moniker KOOL 94.9, playing oldies. KOOL 94.9 (later KOOL 99.3) achieved legendary status in Central PA, often admired by programmers all over the country; in fact, a frequent comment about KOOL 94.9 (99.3) was that "you could put KOOL in any major market in the USA, and it would kick butt."

HD radio

Cumulus Broadcasting began upgrading its stations to HD Radio broadcasting in 2005. One of the first ten stations to be upgraded was WWKL. [cite news |work=EE Times |title=Harris Corporation Announces Multi-Deal Agreement as Exclusive HD Radio(TM) Supplier to Cumulus Broadcasting |date=2006-04-24 |url=http://www.eetimes.com/press_releases/prnewswire/showPressRelease.jhtml?articleID=X464659 |first=Mary Beth |last=Harnett]

References

External links

* [http://www.hot92.com HOT 92.1 WWKL official website]
*
*
*