Bill Watts

Bill Watts
Bill Watts

Watts (right) with Bruno Sammartino and Adrian Street in 2005.
Ring name(s) Bill Watts
Born May 5, 1939 (1939-05-05) (age 72)
Oklahoma City, Oklahoma, U.S.
Resides Bixby, Oklahoma[1]
Debut 1963
Retired 1993

William F. "Bill" Watts (born May 5, 1939) is a former American professional wrestler and promoter. Watts was famous under his "Cowboy" gimmick in his wrestling career, and then as a tough, no-nonsense promoter in the Mid-South area of the United States, which grew to become the UWF.

In 1992, he was the Executive Vice President of World Championship Wrestling but after clashes with management over a number of issues as well as feeling pressure from Hank Aaron over a racially sensitive piece of correspondence, he resigned.[2] He was subsequently replaced by Ole Anderson who was then succeeded by Eric Bischoff.[3]



Wrestling career

As a professional wrestler, he famously feuded with WWWF Champion Bruno Sammartino, but was unable to win away the belt. In the 1960s, he wrestled in many areas, such as San Francisco, Chicago, St. Louis, and even Japan, for All Japan Pro Wrestling. During these periods, Watts challenged for both the National Wrestling Alliance and American Wrestling Association versions of the World Title.

Booking career

Universal Wrestling Federation

Bill Watts is perhaps even more famous for being a pioneering promoter in the Mid-South area of the USA, with his base of operation being in the Shreveport, Louisiana area. His promotion was known as the Mid South Wrestling. He is often credited with creating the current and popular "episodic" style of TV wrestling, building solid creative storylines week-on-week, with an emphasis on solid in-ring action with dependable wrestlers like "Dr. Death" Steve Williams, The Junkyard Dog, Ted DiBiase and Jim Duggan. He's an outspoken critic on breaking kayfabe and "smart" wrestling fans. A Watts-run promotion always had face and heel wrestlers dress in different locker rooms and to have faces and heels not meet publicly. He has also been known to revamp his booking plans in order to protect the business from such fans. When a newspaper mentioned a wrestling event being the last one Jake "The Snake" Roberts would wrestle in Watts' territory and talked about the tradition of a wrestler jobbing in his last match to put his opponent over and to expect the finish to be in that fashion, Watts changed it so Roberts actually won the match and got put over on his way out of the territory.

After losing over half a million dollars, Watts sold the UWF to NWA Mid-Atlantic's Jim Crockett Promotions, who kept a lot of their stars, such as Sting. Instead of having UWF a separate organization, Crockett sent his mid-card wrestlers to the UWF and had them quickly win their titles. Eventually, the UWF folded, and Crockett would be bought out by Ted Turner in 1988. In April 1989, after firing George Scott, WCW offered Bill Watts the chance to book, but he declined the offer and WCW instead decided to go with a booking committee, which included Ric Flair, Kevin Sullivan, Eddie Gilbert, Jim Ross, and Jim Herd.

World Championship Wrestling

Watts became Executive Vice President of World Championship Wrestling (succeeding Kip Frey) in 1992. He took a lot of his old-school values with him, such as banning moves from the top rope and the babyfaces and heels separation. His tenure was not long, nor were his ideas overly embraced. According to his biography, Controversy Creates Ca$h, Eric Bischoff (who worked under Watts at the time) felt Watts would intimidate anyone he was talking to and was only interested in taking the WCW product back to 1970s standards, with poorly lit arenas and house shows in remote rural towns. He introduced his son, Erik Watts, to WCW around this time, who many felt was not ready for national wrestling.

As a promoter, he often championed and pushed African-American wrestlers as his top stars—first Junkyard Dog in Mid-South Wrestling, as well as "Big Cat" Ernie Ladd, who he later inducted into the WWE Hall of Fame, and Ron Simmons in WCW—in order to appeal to the African-American fan base. Under Watts' reign as WCW chief, Ron Simmons became the first African-American professional wrestler to hold a widely recognized World Heavyweight Championship. Mick Foley referred to Watts' history of "creating a black babyface and building the company around him", while talking about his match with Simmons.

The circumstances of Watts' departure in 1993 are controversial. Prior to 1992, he had given an interview to a wrestling newsletter. Most notably, Watts had commented on Lester Maddox, a restaurant owner who was told he had to serve black people but instead closed down his business. Watts felt Maddox stood up for what he believed in and acted accordingly. He also made several other controversial statements in pertaining to race and sexual orientation. When he was hired by WCW, Watts had explained the situation to Turner president Bill Shaw, apparently to his satisfaction. However, a year later wrestling journalist Mark Madden brought the interview to the attention of Hank Aaron, himself a vice president in the Turner organization with the Atlanta Braves, who then pushed for Watts' removal. While Madden takes credit for Watts getting fired,[3] Watts himself disputes this account, saying he was not fired for the comments but quit his position out of frustration over "backstabbing" by Shaw and (unbeknownst to Shaw) had already resigned by the time Aaron got the newsletter. Watts was replaced by Ole Anderson.

World Wrestling Federation/Entertainment

Bill later went on to a position of booking power in the World Wrestling Federation, his tenure there was short, as Watts stated in later interviews that he was only up there on a three-month contract and had no interest in staying long-term.[citation needed] On April 4, 2009, Watts was inducted into the WWE Hall of Fame as a part of the Class of 2009.[1][4]

Political allegiance

Bill Watts is a Republican, and in an ROH shoot interview with Jim Cornette, he criticised Bill Clinton and the Democrats numerous times. He also said, "In the United States Constitution, it says all men are equal, but some men are more talented than others, and worth more".


Cowboy Bill Watts served as co-host of a sports talk radio show on The Sports Animal in Tulsa, Oklahoma until late 2008. He is a longtime resident of Bixby, a Tulsa suburb.[1]


In March 2006, Watts released his autobiography The Cowboy and the Cross: The Bill Watts Story: Rebellion, Wrestling and Redemption through ECW Press. The book chronicles his upbringing, his career as first a wrestler then a promoter along with events in his personal life. The book also details his becoming a born-again Christian.

Personal life

Watts has five children: William III, known as Biff, Joel, Erik, Micah and a daughter named Ene.[5]

In wrestling

  • Finishing moves
    • Oklahoma Stampede (Running Powerslam)

Championships and accomplishments

Watts being inducted into the WWE Hall of Fame in 2009.


  1. ^ a b c Jimmie Tramel, "WWE Hall of Fame to induct 'Cowboy Bill'", Tulsa World, April 3, 2009.
  2. ^ Foley, Mick. Have A Nice Day: A Tale of Blood and Sweatsocks (p.237)
  3. ^ a b Foley, Mick. Have A Nice Day: A Tale of Blood and Sweatsocks (p.238)
  4. ^ "WWE Hall of Fame profile". Retrieved 2011-03-29. 
  5. ^ Official website profile


  • Mick Foley (2000). Have A Nice Day: A Tale of Blood and Sweatsocks. HarperCollins. p. 511. ISBN 0061031011. 

External links

Wikimedia Foundation. 2010.

Look at other dictionaries:

  • Universal Wrestling Federation (Bill Watts) — Universal Wrestling Federation Acronym UWF Founded 1950s NWA Tri State 1979 (Mid South) 1986 (UWF) …   Wikipedia

  • Universal Wrestling Federation (Bill Watts) — La Universal Wrestling Federation, propiedad de Bill Watts, fue la evolución de la Mid South Wrestling a nivel nacional en 1986. Fue un intento fallido y en 1987 Watts vendería la compañía a Jim Crockett Promotions para pasar a formar parte de la …   Wikipedia Español

  • UWF World Heavyweight Championship (Bill Watts) — The UWF World Heavyweight Championship was the premier title in the Universal Wrestling Federation owned by Bill Watts. When Mid South Wrestling Association changed its name to the UWF, the Mid South North American title was retired and a… …   Wikipedia

  • Watts (surname) — Watts is a surname, and may refer to* Alan Watts, English philosopher * Alaric Alexander Watts, British poet and journalist * André Watts, German American pianist * Angie Watts, fictional character from EastEnders * Bill Watts, American… …   Wikipedia

  • Bill Miller (wrestler) — Bill Miller Ring name(s) Big Bill Miller Dr. Bill Miller Doctor X Mr. M The Crimson Knight Born June 5, 1927 …   Wikipedia

  • Bill Wyman — (2009) Bill Wyman (* 24. Oktober 1936 als William George Perks in Penge/Kent in Großbritannien) ist ein britischer Musiker. Bekannt wurde er als Mitglied der englischen Rockgruppe The Rolling Stones, deren Bassist er von 1962 bis 1993 war …   Deutsch Wikipedia

  • Bill Madden — is an American singer songwriter, also regarded as an indie and an activist. Madden is best known for his environmental song and music video Gone , a metaphorical environmental warning alert [ [ 4.0.html Tulsa… …   Wikipedia

  • Bill Carr — Informations Discipline(s) 400 m, 800 …   Wikipédia en Français

  • Bill Wyman — Saltar a navegación, búsqueda Bill Wyman Información personal Nombre real …   Wikipedia Español

  • Bill Mays — (* 5. Februar 1944 in Sacramento, Kalifornien) ist ein amerikanischer Jazzpianist. Mays, der bereits als Kind Klavier spielte, war während seiner Ausbildung an der Naval School of Music in Washington Mitglied einer Band der US Kriegsmarine. Nach… …   Deutsch Wikipedia

We are using cookies for the best presentation of our site. Continuing to use this site, you agree with this.