- The Wiz (store)
The Wiz The 1998-2003 Logo Type Electronics Industry Retail Founded 1977 (electronics retailer, defunct 2003)
2004 (online retailer owned by P. C. Richard)
Headquarters Carteret, New Jersey Products Computers, televisions, VCRs, and DVD players Parent Cablevision (electronics chain)
P.C. Richard & Son (online retailer)
The Wiz was a chain of electronic stores in the northeastern United States, located primarily in New York, Pennsylvania and New Jersey. Some locations were in Canada as well. The chain was founded by four brothers, Douglas, Lawrence, Marvin, and Stephan Jemal, in New York City in 1977. Later, it officially changed its name to its well-known advertising slogan, "Nobody Beats The Wiz".
During the early-to-mid 1990s "Nobody Beats The Wiz" was a major sponsor for all local NY sports franchises, including the Devils, Islanders, Knicks, Mets, New Jersey Nets, Rangers, and Yankees, and had a significant television advertising presence during local sports events. It also sponsored teams outside the NY area such as the Flyers and Canadiens.
At its peak, the firm's revenues were $1.4 billion, with 2000 employees, operating 94 stores in New York, New Jersey, Connecticut, Maryland, and Massachusetts. It also operated music-only stores in Maryland and the Washington, D.C. area.
The chain closed permanently in 2003. According to a Stereophile article from February 16, 2003, a Cablevision press release stated: "Continuing to operate the stores is no longer a viable option for Cablevision as business conditions at the retailer eroded due to a weakened retail economy and other factors." Once the chain closed, one of its founders, Marvin Jemal, opened a new electronics chain, The Zone, in a number of former Wiz locations. The new chain, which heavily mentioned that it was from the founder of The Wiz, went out of business less than two years later.
Closing The Wiz left P. C. Richard & Son, J&R, 6th Avenue Electronics, Electronics Expo and B&H, as the New York City metro area's remaining regional electronics chains, with much of the consumer electronics market dominated by national chains such as Best Buy, Target, and Walmart. P. C. Richard currently operates TheWiz.com, an online marketplace which uses the old "Nobody Beats The Wiz" logo.
In popular culture
The Wiz was featured in the Seinfeld episode "The Junk Mail". While going through an old VHS tape, Jerry discovers an old commercial that features "The Wiz," a mascot for the electronics store of the same name. A full Wiz commercial is played during this episode, with actor Toby Huss superimposed over the footage wearing a crown and a cape, exclaiming "Nobody beats me because I'm the Wiz!"
The jingle is interpolated in the chorus of Biz Markie's song "Nobody Beats the Biz": Biz Markie substitutes "The Biz" for "The Wiz."
In an episode of "The Simpsons" Reverend Lovejoy had a slogan on his burning book mobile that says, "Nobody Beats The Rev!" It is a parody of (and reference to) the Wiz's slogan.
Wikimedia Foundation. 2010.
Look at other dictionaries:
The Wiz (disambiguation) — The Wiz is a broadway musical based on The Wonderful Wizard of Oz .The Wiz may also refer to: * The Wiz (film), the 1978 film adaption of the Broadway musical * The Wiz (1978 soundtrack), the OST to the 1978 film *The Wiz (store), former chain of … Wikipedia
The R.E.D. Album — The R.E.D. Album … Wikipedia
The Monkees — For the TV series, see The Monkees (TV series). For the album, see The Monkees (album). This article is about the musical group. The Monkees The Monkees, left to right: Micky Dolenz, Davy Jones, Peter Tork, and Michael Nesmith … Wikipedia
The Junk Mail — Infobox Television episode Title = The Junk Mail Series = Seinfeld Caption = Newman telling the truth about mail Season = 9 Episode = 161 Airdate = October 30, 1997 Production = Writer = Spike Feresten Director = Andy Ackerman Guests = Wilford… … Wikipedia
The Fugitive Kind — Filmdaten Deutscher Titel: Der Mann in der Schlangenhaut Originaltitel: The Fugitive Kind Produktionsland: USA Erscheinungsjahr: 1959 Länge: 119 Minuten Originalsprache: Englisch … Deutsch Wikipedia
The Beginning (álbum de The Black Eyed Peas) — The Beginning Álbum de The Black Eyed Peas Publicación 30 de noviembre de 2010 (ver fecha de lanzamiento) Grabación 2010 Género(s) Pop … Wikipedia Español
The Source by Circuit City — (often referred to only as The Source) (formerly known as RadioShack Canada ) is an electronics retailer with over 800 locations across Canada. It is operated by a company known as InterTAN which was acquired by American electronics retailer… … Wikipedia
List of The Proud Family episodes — The Proud Family was an American animated television series about a Black family; it is geared towards the ages from 11 to 18 years old. Originally piloted for Nickelodeon, it was eventually picked up by the Disney Channel in 2001. The show… … Wikipedia
GP2X Wiz — Manufacturer GamePark Holdings Generation Sev … Wikipedia
People Under the Stairs — This article is about the band. For the film, see The People Under the Stairs. People Under the Stairs Origin Los Angeles, California, United States Genres Hip hop, Years active 1997–present … Wikipedia