Crowell Advertising

Crowell Advertising
Crowell Advertising
Type Independent
Industry Advertising, Marketing
Founded 1987
Headquarters Salt Lake City, Utah, USA
Number of locations 1
Area served World wide
Key people Founders:
Tracy Crowell
Creative Director:
Chip Haskell
Website http://www.crowelladvertising.com/

Crowell Advertising is an advertising agency based in Salt Lake City, Utah[1].

Founded by Tracy Crowell in June, 1987, the agency currently represents international clients (Wintersteiger), national clients (Zions Direct, HydroRain, theTruth), and regional clients (Harmons Grocery Stores, The Canyons, and Western Garden Centers).

Contents

History

Crowell Advertising was founded by Tracy Crowell in 1987 after Tracy decided he hated his painting business. Sprung from his basement in June of that year, Crowell Advertising has since become one of Utah’s largest, oldest, independently-owned advertising agencies[2]. In 2004, Crowell Advertising changed its name to Crowell Advertising, Marketing, and Public Relations in an attempt to more accurately reflect the agency’s full-service offering.

Industry recognition

Crowell has won many advertising awards for creativity including One Show Awards, Radio Mercury Awards, Communication Arts Awards and ADDY Awards (local, regional, and national). Crowell has also received a significant amount of coverage in trade journals and newspapers for its creativity and unusual style. Furthermore, Crowell is the first agency in the United States to be named Agency of the Year nine years in a row, although this is self-proclaimed. Crowell received national recognition in the New York Times for a campaign for the University of Utah.[3]

References

  1. ^ . 2008-09-23. http://www.utahadvertisingagency.com/. Retrieved 2009-04-24. 
  2. ^ "Crowell Advertising Continues Growth with Four Promising New Clients". Utah Pulse. 2008-09-23. http://www.utahpulse.com/press_release/crowell-advertising-continues-growth-with-four-promising-new-clients. Retrieved 2008-03-26. 
  3. ^ Elliott, Stuart (2007-12-10). "Campaign of 'Note' on Campus". New York Times. http://www.nytimes.com/2007/12/10/business/media/10adnewsletter1.html. Retrieved 2007-12-10. 

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