General Mills monster-themed breakfast cereals


General Mills monster-themed breakfast cereals
Count Chocula
Count-Chocula-Box-Small.jpg
A box of Count Chocula breakfast cereal
chocolate-flavored corn
cereal bits and marshmallows
Mascot: Cartoon vampire;
The name is a pun
on the vampire
Count Dracula
Voiced by Larry Kenney impersonating Bela Lugosi
Introduced: 1971
Availability: Still in production seasonally
Tagline: I want to eat your cereal!
(1971–2008)
Notes: [1]
Count-Chocula-Bowl.jpg
Bowl of Count Chocula
Franken Berry
strawberry-flavored corn
cereal bits and marshmallows
Mascot: Cartoon variant of Frankenstein's monster
Voiced by Bob McFadden impersonating Boris Karloff
Introduced: 1971
Availability: Still in production seasonally
Notes: [2]
Boo Berry
Boo-Berry-Box-Small.jpg
A box of Boo Berry cereal
blueberry-flavored corn
cereal bits and marshmallows
Mascot: Blue cartoon ghost
Voiced by Paul Frees impersonating Peter Lorre
Introduced: 1973
Availability: Still in production seasonally
BooBerryBlackBowl.JPG
Bowl of Boo Berry
Fruit Brute
Mnbox05.jpg
A box of Fruit Brute
Frosted fruit-flavored cereal
with lime flavored marshmallows
Mascot: Cartoon Werewolf
Introduced: 1974/75
Availability: Discontinued (1983)
Notes: [3]
Fruity Yummy Mummy
Yummy Mummy.jpeg
Fruity Yummy Mummy box
Frosted fruit-flavored cereal
with vanilla-flavored
marshmallows
Mascot: Cartoon Mummy
Introduced: 1987
Availability: Discontinued (1993)
Tagline: Fruity Yummy Mummy
makes your tummy
feel yummy!
Heh, heh, heh!
(1988–1990)

General Mills monster-themed breakfast cereals are five current and formerly distributed breakfast cereal brands in North America. The series includes Count Chocula, Franken Berry, and Boo Berry, and the discontinued Fruit Brute and Fruity Yummy Mummy.

Contents

History

In 1971, the first two cereals in the line were introduced, Count Chocula and the strawberry-flavored Franken Berry. Boo Berry, reputedly the first blueberry-flavored cereal,[4] was released in 1973, and Fruit Brute the following year. Fruit Brute was discontinued by 1983 and replaced in 1987 by Fruity Yummy Mummy, which also had a short life as it was discontinued in the 1990s.[5]

In the recent past, the three cereals still in circulation could be primarily found during the autumn months,[6][7] in time for Halloween. According to a General Mills source,[8] Count Chocula, Franken Berry, and Boo Berry are all produced year-round, making their seasonality an issue based on decisions made by retailers. As of late 2010, information such as nutrition data and historical factoids can still be found on the official General Mills website at all times of the year.[4]

Though retired, Fruity Yummy Mummy and Fruit Brute still appear occasionally on official merchandise: in recent years, bobblehead dolls have been sold in their images.[9][10]

The television commercials for the cereals usually featured the monsters competitively touting their own cereals to children, but would get frightened when anything interrupted their one-upmanship.[11]

Beginning in 2011, Frankenberry, Boo Berry, and Count Chocula cereals will be manufactured and sold only for a few months during the fall/Halloween season. These cereals will not be made and sold the rest of the year (General Mills representative[who?][where?] on June 15, 2011).

Health concerns

Franken Berry was very popular when first introduced possibly because the initial batches of the cereal used a dye that didn't break down in the body, causing many children's feces to be bright pink, a symptom sometimes referred to as "Frankenberry Stool."[12]

See also

References

  1. ^ Advertising Mascots - Count Chocula from TV Acres - Internet guide to television program facts
  2. ^ Advertising mascots - Frankenberry from TV acres - Internet guide to television program facts
  3. ^ Advertising mascots - Fruit Brute from TV Acres - Internet guide to television program facts
  4. ^ a b General Mills: Monsters Crunch
  5. ^ Yummy Mummy Cereal - Mr Breakfast.com
  6. ^ Hello Franken Berry, it’s nice to see you again. « The Gastronomist
  7. ^ [1][dead link]
  8. ^ email correspondence with a General Mills consumer affairs employee
  9. ^ Bobble Heads Fruit Brute
  10. ^ Bobble Heads Yummy Mummy
  11. ^ YouTube - Count Chocula Frankenberry Commercial 1980 General Mills
  12. ^ Enid Gilbert-Barness; Diane E. Debich-Spicer (2005). Handbook of pediatric autopsy pathology. Humana Press. p. 288. ISBN 978-1-59259-673-7. http://books.google.com/books?id=TB9pHN3zgycC&pg=PA288. Retrieved 15 November 2011. 

External links


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Look at other dictionaries:

  • General Mills — General Mills, Inc. Type Public Traded as NYSE: GIS …   Wikipedia

  • Count Chocula — is a breakfast cereal produced by General Mills for the North American market that contains chocolate flavored corn cereal bits and marshmallows. Count Chocula is also the cereal s trademarked mascot character, whose name is a pun on the vampire… …   Wikipedia

  • Franken Berry — is a member of the line of monster themed breakfast cereals produced by General Mills for the North American market. It contains strawberry flavoured corn cereal bits and marshmallows. Franken Berry is also the name of the cereal s mascot, a… …   Wikipedia

  • Yummy Mummy — was one of five monster themed breakfast cereals produced by General Mills for the North American market during the later half of the 20th century. Yummy Mummy was introduced in 1987 in the United States, and General Mills was planning to have it …   Wikipedia

  • Fruit Brute — was one of a line of five monster themed breakfast cereals produced by General Mills for the North American market. [ [http://www.tvacres.com/horror werewolves fruit.htm Advertising mascots Fruit Brute] from [http://www.tvacres.com/ TV Acres]… …   Wikipedia

  • Boo Berry — is a variety of the monster themed high sugar breakfast cereals produced by General Mills for the North American market. It contains blueberry flavored corn cereal bits and marshmallows. Boo Berry is also the name of the cereal s mascot, a blue… …   Wikipedia


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