rollout
noun Date: 1952 1. the public introduction of a new aircraft; broadly the widespread public introduction of a new product 2. a football play in which the quarterback rolls to the left or right

New Collegiate Dictionary. 2001.

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  • Rollout — (deutsch herausrollen oder ausrollen) ist ein englischer Begriff, der so viel wie Einführung oder Markteinführung bedeutet. In mehreren Technikbereichen ist der Begriff in den deutschen Sprachgebrauch übergegangen und hat dort eine leicht… …   Deutsch Wikipedia

  • Rollout — or roll em out is poker jargon used for a game phase in certain poker variants. It is often incorrectly called roll your own , to which it has similarities but from which it is fundamentally different.Poker games with a rollout phase resemble… …   Wikipedia

  • rollout — roll‧out [ˈrəʊlaʊt ǁ ˈroʊl ] noun [countable, uncountable] MARKETING when a new product or service is made available in a region or country after it has been successfully tested and marketed locally: • It has been testing the service for rollout… …   Financial and business terms

  • rollout — 1957, originally of airplanes, from ROLL (Cf. roll) (v.) + OUT (Cf. out) …   Etymology dictionary

  • rollout — ☆ rollout [rōl′out΄ ] n. 1. Business the introduction of a new product 2. Football a play in which the quarterback moves laterally in preparing to throw a pass …   English World dictionary

  • Rollout — A slang term for the introduction of a new product or service to the market. A rollout often refers to a significant product release, often accompanied by a strong marketing campaign to generate a large amount of consumer hype. Rollout can also… …   Investment dictionary

  • rollout — /rohl owt /, n. 1. the first public showing of an aircraft. 2. Informal. the introduction or inauguration of a new product or service, as by an advertising campaign, public announcement, or exhibition: the most lavish rollout in soft drink… …   Universalium

  • rollout — To leave, gangster style. Alex: Yo, I m boutsta rollout. Herb: Aight, peace e z …   Dictionary of american slang

  • rollout — To leave, gangster style. Alex: Yo, I m boutsta rollout. Herb: Aight, peace e z …   Dictionary of american slang

  • rollout — /ˈroʊlaʊt/ (say rohlowt) noun the launch of a new product, service, etc.: the rollout of the new software was well publicised. Also, roll out …   Australian English dictionary

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