direct mail
noun Date: circa 1923 printed matter (as circulars) prepared for soliciting business or contributions and mailed directly to individuals

New Collegiate Dictionary. 2001.

Look at other dictionaries:

  • Direct mail — Direct mail, also known as junk mail, advertising mail or admail, is the delivery of advertising material to recipients of postal mail. It forms a significant subdiscipline of direct marketing. Some organizations attempt to help people opt out of …   Wikipedia

  • direct mail — ➔ mail1 * * * direct mail UK US noun [U] MARKETING ► advertisements that are sent through the mail to a large number of consumers: »In many ways, the Web is more effective than television advertising and direct mail. »Typically, most of the… …   Financial and business terms

  • direct mail — Another name for advertising mail sent to trargeted markets. It can be any mail class, but it is usually Standard Mail (A) …   Glossary of postal terms

  • direct mail — direct mail, adj. mail, usually consisting of advertising matter, appeals for donations, or the like, sent simultaneously to large numbers of possible individual customers or contributors. Abbr.: DM [1925 30] * * * …   Universalium

  • direct mail — direct′ mail′ n. bus mail, usu. consisting of advertising matter, appeals for donations, or the like, sent to large numbers of people • Etymology: 1925–30 …   From formal English to slang

  • direct mail — ► NOUN ▪ unsolicited commercial literature mailed to prospective customers …   English terms dictionary

  • direct mail — ☆ direct mail n. advertisements, solicitations, etc. mailed directly to a large number of individuals …   English World dictionary

  • direct mail — also direct mail N UNCOUNT: oft N n Direct mail is a method of marketing which involves companies sending advertising material directly to people who they think may be interested in their products. ...efforts to solicit new customers by direct… …   English dictionary

  • direct mail — /daɪˌrekt meɪl/ noun the practice of selling a product by sending publicity material to possible buyers through the post ● These calculators are only sold by direct mail. ● The company runs a successful direct mail operation. ▪▪▪ ‘…all of those… …   Marketing dictionary in english

  • direct mail — /daɪˌrekt meɪl/ noun the practice of selling a product by sending publicity material to possible buyers through the post ● These calculators are only sold by direct mail. ● The company runs a successful direct mail operation. ▪▪▪ ‘…all of those… …   Dictionary of banking and finance

  • direct mail — noun advertising sent directly to prospective customers via the mail • Hypernyms: ↑ad, ↑advertisement, ↑advertizement, ↑advertising, ↑advertizing, ↑advert * * * noun [noncount] : papers containing advertisements that are mailed directly to people …   Useful english dictionary

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