Rose Mortem

Rose Mortem is the fashion label of American fashion designer S. Rose Hemlock, most widely known for her "dark romantic" fashion stylings, and her involvement with underground music as a promoter and DJ.

Launching in 1998, the Rose Mortem fashion label has been featured in countless publications including Mick Mercer's cult classic, 21st Century Goth. Rose has also designed fashions for independent films and theatre productions, and coordinates fashion and art shows featuring other subculture favourites. Her use of classic velvets, chiffons, satins, tulles and lace have won her a loyal following of underground fashion enthusiasts; her classic ballerina-style designs coupled with ripped netting, sharply angled hemlines and layered skirting have become her trademark. As a music promoter she is linked most notably with legendary gothic rock band The Awakening of South Africa, and has worked on US tours and events for many notable musicians, including Wolfsheim, The Mission UK and John Koviak. She has managed, promoted and DJ'd nightclub events throughout the USA, and regularly DJs under the name Mary Chain as a loving tribute to post-punk rockers The Jesus and Mary Chain.

Rose's designs are inspired greatly by her favourite musicians, ranging from David Bowie to Loretta Lynn. She also draws on her studies of Bohemianism, Dark Romanticism, and love for the literature, art and music of the Decadent Movement. Holding a university degree in Business, she credits her knowledge of fashion design entirely to her mother and grandmother's instruction, and to her "youthful passion for dissecting thrift store wedding gowns." Rose attributes her creativity to her eccentric upbringing by a non-nuclear family of various artists, and her long-time obsession with "making fashion that feels like music."

The most recent fashion line released in March 2008 features a new coats collection which includes an appearance from South African rock icon Ashton Nyte.

References

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ee also

*Gothic fashion
*Gothic subculture

External links

* [http://www.rosemortem.com Rose Mortem official website]
* [http://www.myspace.com/roseromantic Rose Mortem official Myspace]