Arena (magazine)

Infobox Magazine
name = Arena


caption = December 2007 edition of Arena with David Beckham on the cover
type = Men's Magazine
format =
foundation = 1986
frequency = Monthly
category = General male audience
ceased publication =
price = £3.80
owners =
company = Bauer
editor = Mat Smith
language = English
political =
firstdate = 1986
circulation = 25,232
headquarters = London, United Kingdom
ISSN =
country = flag|UK (Origin)
website = [http://www.arenamagazine.co.uk www.arenamagazine.co.uk]

"Arena" is a British monthly men's magazine. It was created in 1986 by Nick Logan, who had started "The Face" in 1980, to focus on trends in fashion and entertainment. British graphic designer Neville Brody, who had designed "The Face," designed "Arena's" launch appearance.

The magazine features articles on food, movies, fitness, sex, music, toys, and books. It is pitched at a similarly upscale audience to "GQ", attempting to offer a more adult read than lad mags like "Maxim" and "FHM", and gearing itself specifically towards the "black collar worker".

"Arena" launched the careers of several prominent British media professionals, among them Dylan Jones, the editor of "GQ UK" who had served as "Arena"'s editor in the late 1980s.

In July 2006, facing competition from the internet, the editorial team behind Arena launched a team blog which features regular posts from its contributors.

In spite of this, magazine circulation continued to fall and in 2007, Giles Hattersley, chief interviewer at "The Sunday Times" was brought in as Editor. Hattersley oversaw a revamp of the publication and in November 2007, the magazine relaunched with a new design and new palate of content, featuring David Beckham on its cover.

Hattersley returned to "The Sunday Times" in March 2008 and was replaced in the interim by deputy editor Mat Smith. Smith will be leaving in August 2008 to take over as features director at "Esquire UK".

Arena now has five international editions outside the UK, in Denmark, Korea, Thailand, Turkey and Singapore. Arena Singapore, the first English language edition outside the UK, was launched on October 27, 2006.

External links

* [http://www.arenamagazine.co.uk/ Official website]
* [http://www.arenadergi.com.tr Arena Turkey Official website]
* [http://www.guardian.co.uk/media/2007/oct/30/emap.pressandpublishing Arena revamp targets 'urban playboys'] - Article in "The Guardian"
* [http://www.marketing-interactive.com/news/623 Man’s Evolution Gets Played Out In This Arena] - Interview with the editorial directors of "Arena" from Marketing Interactive.