- The Elephant 6 Recording Company
Infobox record label
name = The Elephant 6 Recording Company
founded = 1991
Robert Schneider, Bill Doss, Will Cullen Hart, Jeff Mangum
Indie rock, indie pop, psych folk, experimental, Psychedelic pop revival
The Elephant 6 Recording Company (or simply Elephant 6) is a collective of American musicians who spawned some of the most notable independent bands of the 1990s, including
The Apples in Stereo, The Olivia Tremor Control, Neutral Milk Hotel, and of Montreal. [ [http://nl.newsbank.com/nl-search/we/Archives?p_product=BG&p_theme=bg&p_action=search&p_maxdocs=200&p_topdoc=1&p_text_direct-0=0F2708A99F6302E7&p_field_direct-0=document_id&p_perpage=10&p_sort=YMD_date:D&s_trackval=GooglePM Dressy Bessy] "Tom Kielty" Boston Globe, (March 22, 2002).]
The collective was officially founded in
Denver, Colorado(but figuratively in Athens, Georgia) by childhood friends Robert Schneider, Bill Doss, Will Cullen Hart, and Jeff Mangumcite web|url=http://www.elephant6.com/history/story.html|title=The Elephant Six Recording Company - Once Upon a Time...|publisher=The Official Elephant Six Archive|accessdate=2006-11-30] . The four grew up making musicand sharing cassette tapes in Ruston, Louisianawhile attending high school together. They started several bands and pet projects; Doss and Hart with The Olivia Tremor Control(then called Synthetic Flying Machine), Mangum with Neutral Milk Hotel, and Schneider with the The Apples in Stereo.
It was Schneider who created the E6
record labelwhen he moved to Denver, Coloradoin late 1991 to attend the University of Colorado at Boulder. There, he and new friends founded The Apples (which eventually became The Apples in Stereo). Recorded by April 1993, The Apples' "Tidal Wave" 7" EP was the first E6 release.
Back home, Doss had moved to Athens where he joined Hart and Mangum in
Synthetic Flying Machine, which became The Olivia Tremor Control. They released " California Demise" as their first recording, and E6's second.
uccess, disbandment and continuation
Several Elephant 6 projects began to find commercial success in the late 1990s, including Beulah,
Elf Power, The Music Tapes, and Of Montreal, as well as the founding bands. Most of the bands subsequently signed with major record labels; E6 as an entity slowly deteriorated until the collective called it quits — due to recording difficulties and lack of organization — in 2002. The collective's bands all moved on to various labels and projects of their own.
However, many band members are still friends and even tour together under various guises. Though most of the collective's members span the country, many live together on the
Orange Twin Conservation Communityin Athens. The term "Elephant 6" has since come to refer to a broad range of bands and spin-off projects that the record label has spawned. The Elephant 6 mantra has become a symbol for the circle of friends sharing similar ideas and goals.
The Apples in Stereofeatured the Elephant 6 logo on their album New Magnetic Wonder, announcing "The Elephant 6 Recording Company re-opens our doors and windows, and invites the world: join together with your friends and make something special, something meaningful, something to remember when you are old."Fact|date=June 2008 This marked the first major release in five years to bear the Elephant 6 logo.
List of record labels
* [http://www.elephant6.com/ Elephant6.com] – The official site about the collective.
* [http://www.opticalatlas.com/ Optical Atlas] – An unofficial site with almost daily blog postings of current E6 happenings.
* [http://www.e6townhall.com/ E6 Townhall] – An official Elephant Six message board.
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