Mob Wars

Mob Wars
Developer(s)	David Maestri
Platform(s)	Facebook Platform
Genre(s)	MMORPG

Mob Wars is a multiplayer role-playing game hosted on the social networking site Facebook. It allows players to engage in Mafia-style wars with one another and has become one of the most lucrative Facebook applications and the first to net USD 1M per month in revenue.^[1] However, this number has never been confirmed by the developer or any third parties.

Developed by David Maestri while he worked for Freewebs.com, it was subsequently the subject of an unsuccessful intellectual property lawsuit as Maestri's former employer's attempted to claim ownership over the asset.^[2] The lawsuit was ultimately settled in December 2008 with the IP for Mob Wars remaining with Maestri but with SGN allowed to develop their own Mafia based role-playing application.^[3] At August 2008, Mob Wars had 2.5 million active users.^[4] It has spawned several very similar games with nearly identical gameplay and format on both Facebook and MySpace, some of which, such as Zynga's Mafia Wars were the subject of further lawsuits.^[5] Zynga made some changes to Mafia Wars so it wouldn't resemble Mob Wars as closely, but Mob Wars creator David Maestri moved forward with his lawsuit.^[5] In September 2009, Maestri and Zynga settled the case for about $7–$9 million, less than the $10 million Maestri had originally demanded.^[6]

In 2009 the developers of Mob Wars created a spin-off game called Mob Wars: La Cosa Nostra, which follows a similar format, but awards skill points at a much faster pace than the original game.

Gameplay

Mob Wars is a simple role-playing game. There is no world for the player to move around in. The only type of character interaction the player experiences with other players, is either by sending them messages, weapons, and energy boosts, or attacking them. Like many Facebook applications, most of the gameplay revolves around having friends of the player join the player's mob through means made possible in the game.

The player starts off as a petty thief and works their way up to doing bigger and better paying jobs and heists. The player gains strength by equipping his mob with weapons, armor and vehicles. These can be drops from doing jobs and heists, gifts from friends, or they can be purchased with game money (earned by doing jobs, fighting other players, or as income from investments in properties.)

Favor Points (sub-currency also known as Godfather points) can be used to heal or gain more game money. They are slowly earned as you level up or can be gained quickly by participating in sponsor surveys or off site membership purchases with a credit card.

References

1. ^ Kaplan, Dan. "Developer Analytics: Facebook game Mob Wars making $22,000 a day". http://venturebeat.com/2008/08/25/developer-analytics-facebook-game-mob-wars-making-22000-a-day/. Retrieved 2009-06-25. 
2. ^ Kincaid, Jason. "One Lawsuit Later, SGN Releases Its Mafia Game For The iPhone". http://www.techcrunch.com/2009/02/06/one-lawsuit-later-sgn-releases-its-mafia-game-for-the-iphone/. Retrieved 2009-02-08. 
3. ^ Arrington, Michael. "The Mob Wars War Is Over". http://www.techcrunch.com/2008/12/30/the-mob-wars-war-is-over/. Retrieved 2009-02-08. 
4. ^ Kaplan, Dan. "Mob Wars, the million-dollar-a-month independent Facebook app, may legally belong to SGN". http://deals.venturebeat.com/2008/08/26/mob-wars-the-million-dollar-a-month-independent-facebook-app-may-legally-belong-to-sgn/. Retrieved 2009-06-25. 
5. ^ ^{a b} Mob Wars Creator Puts A Hit Out On Zynga, Sues For Copyright Infringement from TechCrunch.com (February 14, 2009)
6. ^ Zynga Settles Mob Wars Litigation As It Settles In To Playdom Fight