market niche
A position that exists in a market, where the ideal economic and environmental conditions are present for an enterprise to thrive.

Fisheries — dictionary. . 2004.

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  • market niche — UK US noun [C] MARKETING, COMMERCE ► an opportunity to provide a product or service that no other company provides: »see/spot/find a market niche a profitable/lucrative market niche »A profitable market niche will not go uncrowded for long. → See …   Financial and business terms

  • market niche — / mɑ:kɪt ni:ʃ/ noun a particular segment or specialised area of a market ● In producing this unusual product, the company has found itself a market niche …   Marketing dictionary in english

  • niche market — ➔ market1 * * * niche market UK US noun [C] MARKETING, COMMERCE ► a small group of people who buy a particular product that most people do not buy, especially a good quality product that makes a lot of profit: »Our niche market is the Asian… …   Financial and business terms

  • niche — The usual pronunciation is neesh, in the French manner, although the anglicized form nich is also heard. In business jargon, niche (always pronounced neesh, of course) means ‘a special section of the market’ to which the marketing effort for… …   Modern English usage

  • niche marketing — ➔ marketing * * * niche marketing UK US noun [U] MARKETING, COMMERCE ► the activity of selling products or services to a niche market: »Niche marketing allows you to develop a strong service or product presence in the chosen niches of your… …   Financial and business terms

  • Market (disambiguation) — Market may refer to: Market, an arrangement that allows buyers and sellers to exchange things Market economy Märket, an island shared by Finland and Sweden The Market, a specialized type of Safeway store. The Market, a Farm Fresh Supermarket… …   Wikipedia

  • Niche market — Marketing Key concepts Product marketing · Pricing …   Wikipedia

  • niche — a small specialised segment of a total market. Glossary of Business Terms * * * niche niche [niːʆ] noun [countable] MARKETING a part of a market which is small but may be profitable: • In the US market for shoes, the company occupies an upmarket… …   Financial and business terms

  • niche — [[t]ni͟ːʃ, AM nɪ̱tʃ[/t]] niches 1) N COUNT: usu with supp A niche in the market is a specific area of marketing which has its own particular requirements, customers, and products. I think we have found a niche in the toy market... Small companies …   English dictionary

  • market — Usually refers to the equity market. The market went down today means that the value of the stock market dropped that day. Bloomberg Financial Dictionary * * * ▪ I. market mar‧ket 1 [ˈmɑːkt ǁ ˈmɑːr ] noun 1. [countable] COMMERCE the activity of… …   Financial and business terms

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